In the News
KitKat brings a scary innovation to store
From Shopper Marketing Report: "Spooky Friends" are part of the return of Nestle's socially distanced trick-or-treat program.
Nestle drives trial with an assist from the NHL
The company is looking to grab attention for the re-introduction of the Kit Kat Chunky (and cross-promote its other brands).
A Kit Kat store is coming to Canada
The confectionary is bringing a permanent version of its experiential DIY store to Toronto in an effort to premiumize the brand.
How to throw down on Twitter in four steps
Competing food cos Nestle and PepsiCo battled it out on the social platform on the weekend. Check out their lessons for success.
Seven very sweet ads
If you can't wait to dig into your goody bag of Easter treats, have a taste of these memorable spots.