Knix
Company Info
Brands
Ranking 2025
2024 Rank
--Agency Partners 2025
The Work

Knix assembles female business leaders for ‘Out of Office’ campaign

Knix’s swimwear campaign leans into ‘anti-perfect’ brand messaging

Strategy’s 2024 Nice List

Knix sponsors athletes who open up about their periods
In the News
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Marketing Hall of Legends names latest inductees
Canada’s Marketing Hall of Legends has named this year’s inductees. Canada’s newest Marketing Legends are: Michael Adams, co-founder and president, Environics Research ...
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Marketers on the Move: Nestlé’s Carm DaSilva shifts from coffee to confectionary
Nestlé makes senior marketing move Carm DaSilva (pictured) is transitioning from Nestlé’s coffee business to VP of marketing for the company’s ...
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Content creators take control of their brands
Some influencers are becoming more selective when it comes to brand affiliation.
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The feminist evolution of menstrual underwear advertising
From C-Suite: how marketers began mainstreaming a reusable product.
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Most-read of 2020: Magazine
The most popular stories from our print edition include features on companies like Bell, Telus, Sobeys and Knix, plus how brands are adapting to a gender-fluid future.
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2020 Brand of the Year: Knix finds its voice
The intimate apparel brand's inclusive approach is a byproduct of putting its customers at the centre of everything it does.
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Who is the post-pandemic consumer?
COVID-19 derailed the business world and transformed consumers. Which trends will outlive the biggest health crisis of our time?
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A celebration of corporate kindness
How companies like Labatt, Vans, Knix and Endy are easing feelings of isolation through solidarity.
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How a COVID-19 pivot drove greater sales for Knix
From the C-Suite newsletter: Moving its warehouse sale online helped the women's intimates brand sell five times more inventory.
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When pivoting manufacturing makes sense for a brand
Canada Goose and Knix are the latest companies to use their resources to address medical supply shortages.
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How one of Canada’s fastest-growing DTC brands is entering retail
As a body-positive women's intimates brand, Knix looks to "redefine the change room experience" in one of its first two physical stores.