McCann Canada
Company Info
Agencies
Ranking 2025
2024 Rank
#16Address:
Toronto
200 Wellington St. West, Suite 1300
Toronto ON, M5V 0N6
Phone: +1 416 594 6000
Calgary
Suite 2240, 150 9th Ave
Calgary AB,T2P 3H9
Phone: 403-269-6120
Montreal
10th Floor, 413 rue Saint-Jacques W
Montreal QC, H2Y 1N9
Award-Winning Clients 2025
Award-Winning Talent 2025
Creative Directors
Art Directors
Copywriters
Planners
Designers
The Work
Kind embraces seed-obsessed cardinal for flavour innovations
Mastercard’s immersive shopping experience focuses on small businesses
Why Wendy’s is animated about its SpongeBob collab
Kids Help Phone turns phone number into training sequence
In the News
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Agency Moves: Rethink names group strategy director, plus ICA revamps board
Rethink adds group strategy director Mauricio Barreda has joined indie creative shop Rethink as group strategy director and will take on ...
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The 2025 Strategy Awards co-chairs revealed
The co-chairs for the 2025 Strategy Awards were revealed on Friday (Feb. 28). McCann’s chief strategy officer AJ Jones and GE’s ...
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2024 Epica Awards reveals 75 shortlist nods for Canadian agencies
Canadian agencies earned 75 nominations in the 2024 Epica Awards shortlist, with the winners to be announced during an online ...
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McCann Worldgroup Canada names Jordan Doucette CCO
Jordan Doucette has been named chief creative officer at McCann Worldgroup Canada. Most recently, Doucette served as president and chief creative ...
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FCB takes home a Gerety Awards Grand Prix for Canada
Meanwhile, Cossette, Nimble Content, McCann and Rethink each pick up a Silver.
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How Petro-Canada is inspiring snack loyalty
The points program is working with influencer chef Laurent Dagenais to create snack mash-ups.
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Canada leads in agency noms for 2023 Epica Awards
The global ad and marketing trade press recognized 17 Canadian agencies with 98 nominations.
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Lung Association urges people to see the burning forest for the trees
The organization is drawing a direct link between breathing difficulties and wildfires.
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LG2 appoints Josh Stein as CCO in Toronto
The creative leader moves from McCann Canada and will also become a partner in the independent's Toronto office.
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Norwell picks McCann to lead new brand launch
The owner of over-the-counter brands Rhinaris and Helixia is developing a new line targeted at women.
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In Brief: McCann, Taxi add to production leadership
Plus, IDEA opens for entries and Sid Lee hires a new VP of growth.
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Rethink leads global agencies in ADC nominations
Klick, Leo Burnett, Performance Art, FCB and Cossette are also among a long list of Canadian agencies earning shortlist spots.
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Why McCann is expanding its digital and media teams out west
The agency is evolving its Canadian strategy and enhancing key areas of specialization to better support the network as a whole.
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Wendy’s entices rewards seekers with free food
A campaign promoting the QSR's new loyalty program is leaning heavily into value and earning opportunities.
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McCann Calgary hires new managing director
Megan Hardisty will lead the agency's operations in the city after two years in a similar role at DDB Toronto.
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ACTRA begins targeting agencies over labour dispute
The actor's union staged protests outside of agency offices in a bid to have them be part of negotiations for a new agreement.
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Cannes 2022: Health & Wellness Lions bring 10 shortlist spots
Despite being shut out of Pharma, six Canadian agencies are up for Lions Monday.
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How does Wendy’s plan to win the breakfast wars?
From the C-Suite newsletter: The QSR gives us the skinny on how it plans to disrupt the category.
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How transgender clients reacted when MasterCard stopped deadnaming them
A campaign introducing "True Name" shows how a simple card can bring a lot of joy.
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McCann Montreal wins Club Med assignment
The agency has been tasked with driving brand equity and bookings for resorts in Canada and around the world.
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McCann Canada named AOR for Xplornet
The rural-focused ISP is planning aggressive expansion and has tapped the agency to help elevate its brand.
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Most-read of 2021: Brands
The restructurings, executive appointments and new agency assignments that got the industry's attention this year.
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Zulu Alpha Kilo is the top Canadian agency at Epica
Rethink, Cossette and McCann were also among the 11 agencies that won at the awards decided by the industry press.
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McCann continues to grow its creative department
In addition to seven new hires it has made in the last five months, the agency has promoted Gail Pak to a VP role.
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Cannes 2021: Final batch of shortlists bring 42 Canadian nominations
Rethink, FCB and Ogilvy added the most to their tallies across seven categories.
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McCann Canada to lead creative for SkiptheDishes
The agency picked up AOR duties as part of a global review by parent company Just Eat Takeaway.
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Up to the Minute: Ryan Timms takes over at McCann
Plus, Faulhaber picks up BSH mandate and Humanity Bakeries sees an opportunity in Quebec's specialty baking market.
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Up to the Minute: McCann hires new head of Montreal office
Plus, BIMM picks up a big project for CAA and Level5 adds to its consulting leadership.
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McCann Canada hires new CSO
Amanda Jones brings global perspective to the agency, having previously led the strategy department for its European hub.
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McCann West hires VP of strategy
Russ Rickey will lead strategic planning as the agency's Calgary office looks to give clients reach outside of Western Canada.
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McCann Montreal hires new strategy lead
Badr El Fekkak will lead planning for the office's key accounts and will support national clients looking to have an impact in Quebec.
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McCann hires new creative director in Montreal
Marie-Eve Best joins from Bleublancrouge to work on the agency's beauty portfolio.
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Creating a network for Black women in advertising
A McCann event aimed to spur long-term change in the industry by opening up avenues that might otherwise be blocked.
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Strategy’s Most Read of 2019: Agencies
The hires, promotions and new business approaches that got the most attention from strategy readers this year.
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McCann, Cossette take top prizes at Clios Health
Both agencies won Grand Clios for work with Donate Life and the SickKids Foundation.
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McCann Canada names new CCO
In addition to Josh Stein taking on a national role, the agency has also hired Dave Roberts as ECD in Montreal.
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McCann expands its business with Bayer
The company has consolidated its Crop Science accounts with the agency, which has also won assignments for two OTC brands.
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Scholarship established in memory of Peter Vaz
NABS and McCann will support new entrants to the industry in memory of the digital exec, who passed away on Oct. 9.
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McCann Canada gets U.S. assignment with Saxx
The agency will help the premium Canadian underwear brand build its awareness south of the border.
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Cannes 2019: Cossette wins Bronze in Radio & Audio
Meanwhile, work from McCann and Momentum earn more Lions in Brand Experience & Activation.
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Ryan Timms named president of McCann Canada
The new role comes with oversight of the agency's four Canadian offices.
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McCann names VP of strategy in Montreal
Jean-Francois Fremaux will work alongside newly named ECD Sacha Ouimet across the office's agency clients.
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McCann hires new ECD in Montreal
Sacha Ouimet takes over creative leadership for the office.
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MRM/McCann, Cundari name new presidents
Jenn Steinmann joins McCann from Cundari, which has itself promoted Malcolm McLean to the president's role.
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Why Canada’s Food Guide is about more than nutrition
McCann's strategy and health experts explain why broader cultural insights in the guide apply to marketers across categories.
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McCann Canada reorganizes health practice
The agency integrates healthcare communications and pharmacy marketing ahead of a planned launch in Montreal.
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McCann Canada names new CEO amid restructuring
Simon Sikorski replaces David Leonard, who is departing along with CCO Darren Clarke and CSO Mary Chambers.
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FCB big winner at Clios second year running
Ten Canadian agencies collectively earned 26 trophies at Wednesday evening's show in New York.
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Why women over 50 should matter to brands
New research from McCann's The Truth About Canadian Women study unveils the 'untapped opportunity' that is women in early retirement.
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General Motors revs up Alexa skills
The automaker brings skills for its Chevrolet, Buick, GMC and Cadillac brands to the Canadian market.
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Check it Out: Nike’s church of basketball
The apparel brand transformed a former church into an elite basketball training space with the help of Momentum Worldwide Toronto.
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Cannes Digest: How is Canada faring so far?
A Young Lions team picks up a Silver win as the second day of the festival also brings a handful of new nominations.
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McCann wins Canadian Armed Forces account
Led out of Montreal, the agency will lead advertising as part of an ongoing effort to drive recruitment.
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McCann adds two new VPs
Allison Humphries and Kristie Baxter will provide leadership in strategy and operations, respectively, across offices and disciplines.
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Canada moves up on Warc 100
Zulu, Leo, Ogilvy and FCB/Six crack the global list of the industry's most effective agencies.
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McCann wins Export Development Canada
Led out of its Montreal office, the agency's mandate includes brand strategy and creative development.
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McCann wins Tourism Vancouver
The agency will tap its international connections to lead the "second phase" of the city's destination branding work.
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KBS wins Epica Grand Prix
The agency's design work for Innocence Canada is among 11 Canadian winners at the show.
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Ogilvy, McCann lead Canada wins at the Effies
See the full list of winners and how local agencies placed in this year's Effies Index.
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McCann hires a new CSO
Dustin Rideout rejoins the agency world, leading strategy for the shop in Toronto.
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McCann West names ECD
Trent Burton will lead creative in Vancouver and Calgary at the agency as it continues to establish its new leadership team.
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Up to the Minute: New hires at DenstuBos and Fuse
Plus, Canadian wins at the Webbys and Effies and more news you may have missed.
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McCann Canada adds to executive team
Caroline Murphy will lead communications and business development in a newly created dual role at the agency.
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McCann West names new president
Karen Pearce will lead the agency's offices in Calgary and Vancouver.
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Why Buick is turning to WeChat
The car brand hopes to use the platform to build brand affinity with Chinese Canadians.
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McCann Montreal adds new VP
Thierry Gauthier is the agency's first major hire since rebranding from Marketel and bringing in a new president.
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Marketel McCann rebrands, adds new president
Mylene Savoie takes the leadership position as the agency takes on a new name.
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Strategy Awards 2016 shortlists: Part Five
We're rolling out all the contenders leading up to tomorrow's gala. Today, we feature the Launch and Niche Strategy categories.
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MRM/McCann names new president
George Panopoulos has taken over leadership of the digital and CRM shop.
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The new personal values of Canadians
A study from McCann shows that demographics are less of a defining factor than values like individuality and fairness.
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AlarmForce debuts its brand refresh
A new campaign takes a lighthearted approach to showing all the ways it gives customers peace of mind.
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McCann Canada experiences new growth
The agency adds a new VP of strategic planning, while three account directors join its experiential division, Momentum.
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Cheil Canada hires new planning lead
Scott Suthren from Innocean joins the agency as VP of planning.
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Goodbye MacLaren McCann, hello McCann Canada
As a send-off, the ashes from the MacLaren office sign will be sent into space this fall.
