1 McDonald's Place
Toronto ON, M3C 3L4
Phone: (416) 443-1000
4400 Still Creek Drive
Burnaby BC, V5C 6C6
Phone: (604) 294-2181
1325 TransCanada Highway
Dorval QC, H9P 2V5
Phone: (514) 685-4411
McDonald’s restarts debate about the Big Mac Bacon
McDonald’s delivers holiday traditions to RMHC
Strategy’s 2019 Nice List
Why McDonald’s made Big Macs in a see-through kitchen
In the News
CMO Council: New products for a new era
Strategy's advisory board explores what's in the product innovation pipeline as brands balance pre- and post-pandemic realities.
CMO Council: What’s next in innovation?
From the C-Suite newsletter: How marketing leaders are tackling the innovation agenda as the country enters a state of recovery.
A celebration of corporate kindness
How companies like Labatt, Vans, Knix and Endy are easing feelings of isolation through solidarity.
FCB/Six and Zulu Alpha Kilo win big at CMA Awards
FCB Canada, Rethink and Cossette were also among the top winners at Friday's gala.
The Next Big Thing in artificial intelligence
New ways brands are using AI to find efficiencies, launch products and get closer to customers.
McDonald’s puts Beyond Meat on the menu
A handful of Ontario restaurants will be the first to test demand for an exclusive plant-based burger.
Tech in Action: Print goes programmatic
A joint ad between McDonald's, Burger King and Subway used the pages of a newspaper to serve personalized content.
McDonald’s goes green with new concept restos
The burger chain will introduce fibre lids, re-pulpable cups and other changes in stores in London, Ont. and Vancouver.
Brands catch Raptors fever
How brands across Canada showed support for the team ahead of the first game of the NBA Finals yesterday.
2019 Shopper Innovation + Activation winners revealed
Cossette took the most Golds but a campaign with swagger 'hauled' home the Grand Prix.
2019 SIA Awards: Store-driving designs
Campaigns for Consonant Skincare, RGD, McDonald's, Tomato Sauces by Stefano Faita and Raising the Roof all raised the bar for design.
Frank Palmer looks beyond DDB Canada
The ad legend examines his legacy, while looking forward at what's next for him and an industry in flux.
AToMiC 2019: The art of design
Striking design work by Rethink, Cossette, Lg2, The Local Collective, Sid Lee, Grey Canada and Leo Burnett.
AToMiC 2019: When diversity and advertising collide
DDB, Zulu Alpha Kilo and FCB/Six create work that champions diversity in its many forms.
Overheard at Ad Week NY
Here are some words of wisdom from Lee Clow and other industry luminaries to take with you as we near the end of 2018.