Publicis
Company Info
Agencies
Ranking 2025
2024 Rank
#30Address:
Toronto
111 Queen St. E, Suite 200
Toronto ON, M5C 1S2
Phone: +1 (416) 925 7733
Montréal
3530 Saint-Laurent, Bureau 400
Montreal QC, H2X 2V1
Phone: +1 (514) 285 1414
Calgary
1215 - 10201 Southport Rd SW
Calgary AB, T2W 4X9
Phone: +1 (403) 777 0477
Windsor
1 Riverside Drive West
Windsor ON, N9A 5K3
Phone: +1 (519) 252 9479
Award-Winning Clients 2025
Award-Winning Talent 2025
Creative Directors
Art Directors
Copywriters
Planners
Designers
The Work
Hockey players express childlike joy in Haribo’s ‘Penalty Box’
Rogers gets emotional in its longest-ever Christmas ad
Advil drafts Canadian NFL player to help fight pain
How brands are rallying around the Edmonton Oilers’ run to the finals
In the News
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Tim Hortons brings back ‘Roll Up To Win’ cups with new prize partners
Tim Hortons is bringing back the option to physically roll up the rim on its cups for its annual “Roll ...
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RTO policies: What’s to become of the greatest office experiment?
By Katie Bailey It’s now been five years since the pandemic upended the way we work. And for companies and workers ...
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Nutella using Toronto immersive activation to promote holiday recipes
Nutella has launched the pop-up “The Nutella Holiday House” to help customers relax in a holiday wonderland from Dec. 7 ...
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Agency Moves: Innocean names CEO, plus moves at Publicis
Innocean Canada names new CEO Innocean Canada has appointed Taewoo Lee as chief executive officer. Lee, formerly head of the full ...
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Five lessons for an ambitious person in advertising
Publicis Canada CMO Jessica Balter draws on personal experience to help others navigate their careers.
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Three things CMOs should know about AI in marketing
Publicis Canada's CDO Alister Adams' biggest recommendation? Embrace it.
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Agency Moves: Faulhaber hires CTV personality for new media role
Plus, moves at Publicis Toronto, Category, AV Communications and Brookline.
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Scotiabank, Rethink lead winners at inaugural PrideAM Awards
The 2SLGBTQ+ advocacy organization also unveiled its first board of directors this week.
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Agency Moves: Rethink adds Daisy Qin as strategy director
Plus, hirings and promotions at Publicis, Peach and Zerotrillion.
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Industry Moves: Publicis Canada adds a group creative director
Plus, BC's Trinity Western University names a CMO.
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In Brief: Rogers moves creative to Publicis
Plus, Leo Burnett Toronto promotes Kohl Forsberg to ECD.
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Publicis is bullish on its future after a strong Q2
The company reported "solid" performance across divisions, particularly in data, tech and media.
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Publicis cites data and tech for another quarter of growth
The offerings now make up roughly a third of total revenue at the holding company.
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Publicis hires new executive president in Quebec
Mathieu Roy will oversee both the agency's creative offering and the work being done at Nurun.
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Publicis’ revenue grew by double-digits in Q3, again
The company continues to tout its business transformation and data offerings, especially amid the current economic outlook.
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ACTRA begins targeting agencies over labour dispute
The actor's union staged protests outside of agency offices in a bid to have them be part of negotiations for a new agreement.
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Cannes 2022: Canadian agencies get 11 spots in Outdoor and Print
Sunday's lists included Rethink, Publicis, Cossette, Wunderman Thompson and Taxi.
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Publicis Toronto looks abroad for new ECD
Vini Dalvi previously led campaigns for Apple at TBWA\Media Arts Lab.
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Digital transformation drives Publicis’ revenue up 10.5%
Integrating data and digital into all of its service offerings was cited for driving growth across the company.
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Razorfish named digital AOR for Beiersdorf Canada
The recently relaunched agency takes on duties for a roster that includes Nivea and Coppertone.
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Eva Salem broadens Mark’s and Sport Chek’s horizons
The Marketer of the Year is taking lessons from Canadian Tire and opening more doors for its sister banners.
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Trends to Watch: Urban concepts, brand pairings and freelance collectives
Three trends that are heating up in the retail, brand and agency worlds.
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TD picks Ogilvy as Canadian creative AOR
The agency was selected following a North America-wide review, which also results in Diamond formalizing its recent work with the bank.
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How Joanna Monteiro fits in Publicis’ growth plan
The agency's new CCO brings international experience and accomplishments to work that's increasingly reaching across borders.
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North America pushes Publicis revenue up in Q4
Positive growth in the region leads it to beat estimates, though CEO Arthur Sadoun cautions that the crisis is not over.
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Innocean hires a new creative director
Stephen Stahl, who will help lead work on Hyundai, is one of ten hires the agency has made as it invests in its digital capabilities.
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Publicis sees organic growth dip, but beats analyst expectations
The holding co also expects margins to approve in the second half of the year.
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Cannes Lions 2020: Brands become change agents
The Township's Karen Howe shares the latest from day three of the virtual fest, including the return of awards to the Palais.
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Publicis Worldwide wins Heineken account
The Canadian assignment also covers a portfolio of brands that includes Strongbow, Dos Equis and Newcastle.
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Sun Life picks Publicis
The agency will lead a national campaign aimed at advancing the financial company's goals of helping Canadians reach a better quality of life.
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Organic growth down in 2019 for Publicis
The acquisition of Epsilon gave Publicis an overall lift in revenue, and Canada also posted organic growth.
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Publicis Toronto names new president
Long-time staffer and former CMO Brett McIntosh takes on leadership of the office.
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NFL Canada picks Publicis
The agency will lead digital and experiential campaigns to celebrate the league's 100th season with Canadian fans.
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Mondelez picks WPP, Publicis in global creative review
The company hopes the model will give local markets access to global insights while balancing investment in Canadian favourites.
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Bryan Kane departs Publicis Toronto
The agency president is leaving for a new role, with Duncan Bruce and the remaining leadership team taking over his duties.
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Publicis growth flat in Q2
Ongoing reduction of traditional advertising spend in North America offsets gains in other areas.
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Publicis appoints VP and creative lead in Montreal
Sann Sava will lead the creative team following a string of new client wins.
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Publicis revenue continues to dip in Q1
The holding company expected a bumpy ride, but believes business transformation work will help right the ship.
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The 2019 Agency Family Tree
A detailed look of what agencies the major players own and operate in the Canadian market.
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Leo Burnett grows exec team as Judy John prepares exit
The agency's leadership ranks are expanding as it transforms in step with Publicis Groupe.
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Publicis Toronto hires new experience design lead
David Han will lead the practice and be part of a digital team that numbers over 150.
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The Home Depot picks FCB Canada
The agency will handle national advertising for the retailer, ending long relationships with Publicis and Cossette.
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Publicis brings Montreal agencies into one office
The new "Pool" model will allow the company to create collaborative working groups based around expertise, not agency brand.
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Publicis Groupe offers a first look at Marcel
The holding company demoed its much-hyped global collaboration platform and gave more details about its launch.
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Publicis Montreal adds new CD
Thimalay Sukhaseum joins the office's creative team from Cossette.
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Publicis wins global Mercedes-Benz assignment
The automaker ends its local relationship with BBDO Canada to team up with Emil.
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Up to the Minute: Talk Shop Media acquires Brix Media
Plus, Zendatamarketing gets Dairy Farmers work, ICA picks 2018 board and more news you may have missed.
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Breaking down the Cannes Lions revamp
Changes to categories, different entry rules and new initiatives aim to increase competitiveness and reduce costs.
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Publicis adds a new group CD
Marc Melanson joins the shop from McCann to lead work on the Fiat Chrysler account.
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Publicis Montreal teams with street youth group
Ahead of its 30th anniversary, Dans la rue goes looking to re-engage its donor base.
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Up to the Minute: SAQ adds another to its agency roster
Plus, more additions at Publicis, new assignments for BICOM and NKPR and more news you may have missed.
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Publicis bolsters its creative team
More content and CRM work (along with a few new account wins) makes for a hiring binge.
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Up to the Minute: Creative expansions at Cartier and Havas
Plus, Publicis hires a director of culture and more news you might have missed.
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So what will Marcel do?
Publicis Groupe believes the AI-powered assistant is important enough to give it the awards budget.
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What going awards-free means for Publicis next year
How far will the ripples from the year-long spending hiatus go?
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Publicis Groupe suspends all awards participation
Promotional budgets are being diverted from industry events to an internal AI assistant.
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Up to the Minute: National’s new director of analytics
Plus: Top Draw names a new president, new social work for Rethink and more news you may have missed.
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Grey, Brad and Tam-Tam\TBWA make The Good Report
Check out the charitable campaigns called out by ACT and The Gunn Report.
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Home Depot kicks off spring with DIY know-how
A new campaign from Publicis positions the home reno retailer for a competitive season.
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Not all tech can live up to the hype: column
Publicis Toronto's head of digital on VR, chatbots and how likely they are to have an immediate impact.
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Cheil hires new ECD
Michael Murray takes over the creative department as previous leader Nelson Quintal moves to a global role.
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A new leadership team at Publicis Montreal
FCB president Rachelle Claveau and Lg2 creative director Sylvain Dufresne will take the reins at the office.
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Why agencies compete on price
Former Cadbury marketer and current CASSIES editor John Bradley on how to solve the price war problem.
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Publicis Montreal president to join Metro
Alain Tadros will take over as VP of marketing for Quebec at one of his agency's long-standing clients.
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Brunet’s new (app)etite
This small Quebec pharmacy wants people to make small, healthy lifestyle changes. So it's rolled out an app to help.
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DQ’s Italian sandwich saga
The QSR teams up with a (kind of) real Nonna to launch its latest product.
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Coca-Cola’s new ‘One Brand’ approach
A new global strategy that replaces "Open Happiness" will roll out in Canada next month.
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Publicis names Duncan Bruce Canadian CEO
Once again, the agency has a CEO dedicated to help capitalize on opportunities within Canada.
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Advertising by the numbers
Tomorrow's next big thing is getting creative with the data you have and baking it into the stories you tell.
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Publicis hires Max Valiquette
The agency's new VP of strategic planning will lead the practice in the Toronto office.
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Nurun hires former Publicis Caribead CEO
Christophe Attele joins the agency as VP of client services in Montreal.
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Up to the Minute: Loopmedia gets into content marketing
Plus: Tire brands pick new AORs, new SVPs at H+K and MSLGroup and more news you might have missed.
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Zulu fills nine more desks
A series of hires comes in response to new work, and to bolster the Zulu Live social team.
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Check it out: DQ goes epic
The brand launches its first movie-related marketing push in 20 years around the Jurassic World release.
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Michael Murray joins Publicis
The agency's new VP and creative director joins to lead work on Rogers after four months at SapientNitro.
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Ubisoft and SickKids win big at the AToMiC Awards
The brands and their agencies Publicis and JWT took home top honours at last night's award show.
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AToMiC Awards: Getting in on the action
Brands are upping the ante on immersive experiences, putting consumers in the driver’s seat and bringing their brands to life.
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Weekend reading: Dairy Queen serves up 75 years
The iconic brand celebrates its sweet heritage, and uses product innovation to stay relevant in a crowded market.
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P&G to consolidate agencies
The company looks to reduce its number of agency relationships to cut nearly $500 million from its agency fees globally.
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Shopper Innovation Awards: Ubisoft brings live action to fans
To promote its game Watch_Dogs, the gaming co brought the experience to life, putting consumers at the heart of the action.
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Shopper Innovation Awards: Xbox reveals mysterious consoles
The brand asked gamers to proclaim their support (and garnered pledges from more than 130,000 fans) to help unlock the consoles for a surprise.
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SapientNitro expands its ranks
Nine new staff members have joined the agency to provide a more well-rounded creative offering to an expanding client base.
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Up to the minute: DDB gets more milk
Plus: a new Cohn & Wolfe VP, a global media agency launches, and the other stories you may have missed this week.
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And the CASSIES Grand Prix goes to…
Molson and Rethink stole the show with the Beer Fridge campaign, while Leo Burnett and Ogilvy took home the most Golds.
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CASSIES Gold: Ubisoft hacks a successful launch plan
"Watch_Dogs Live" saw unprecedented engagement for a free app, and drove significant game sales.
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Publicis approved to acquire Sapient
After months of regulatory hurdles, the $3.7 billion deal is expected to be finalized by the end of the week.
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Publicis hits another snag in Sapient deal
The $3.7 billion deal remains up in the air as Publicis works to meet demands of U.S. regulators and government bodies.
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Ubisoft picks BBR for entire portfolio
The Montreal agency picks up the account from Publicis based on its work for Assassin's Creed and Far Cry 4.
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AToMiC jury revealed
As the Jan. 23 entry deadline approaches, check out who will judge this year's best in creative, entertainment, tech and media innovation.
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Scott Pinkney joins Publicis
With so much data floating around, the agency hired the former BBDO SVP/CD to build out its CRM practice.
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Why BCP merged with Publicis Montreal
The two Publicis-owned shops didn't want to be in competition, according to agency execs.
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Hacking campaigns clean up at the CMAs
Ubisoft and Publicis, and TSFC and Saatchi & Saatchi, cleaned up at the show with hack-inspired creative. Who else won big?
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Throwback Thursday: the news of the year
We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.
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SapientNitro boosts exec ranks
Andrew Kirby joins the agency as VP client services.
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Public brings in a new CCO
Former Publicis and FCB CD Pat Pirisi joins the company to focus on delivering messages for a good cause.
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Brands of the Year: WestJet reaches new heights
Fasten your seat belts and prepare to read how the airline landed a spot among the country's top brands.
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Curious about the future? Orange has the crystal ball
Go ahead, ask your (wrinkly) #FutureSelf anything using technology built by Jam3 for the telecom company.
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Ad Week: Why failure is necessary – and good
Storytelling lessons from Kevin Spacey, the new internet-giant era for agencies and the need for bravery all around.
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Throwback Thursday: strategy in 2005
For our 25th anniversary, we're travelling through time. In '05, mobile was a big (and we mean big) deal.
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Publicis announces executive shuffle
CEO Maurice Levy will stick around until 2017, while long-time COO Jean-Yves Naouri departs.
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Canada nabs three Golds at the Effies
BBDO and Grey Canada both picked up golden hardware at last night's award ceremony, while Lowe Roche, Taxi, Anomaly and Ogilvy also took home prizes.
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Creativity under constraints
John Bradley weighs in on what's restricting inspired work and why it pays to fight for ideas you believe in.
