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Phone: (604) 685-8911
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Toronto ON, M5V 2J6
Phone: (416) 583-2178
980 - 55 ave du Mont-Royal Ouest.
Montréal PQ, H2T 2S5
Phone: (514) 316-8282
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In the News
FCB, Rethink win Gold at the Clio Awards
Canadian agencies took home more than 40 trophy wins.
Rethink and FCB sweep the 2021 AToMiC Awards
The agencies each take home a Grand Prix (and many more medals) for Kraft Heinz and CDSS, while Zulu, Ogilvy, Lg2 and Forsman & Bodenfors join the Gold winners circle.
Creative Report Card 2021: The Rethink machine
A fine-tuned creative process helped the agency crack the "acts, not ads" code.
Creative Report Card 2021: The WFH experiment
One year into the pandemic, how has quarantine impacted creativity and relationships?
Creative Report Card 2021: The Planners’ Review
The CRC's highest-ranked strategists wax lyrical about the insights behind each other's work.
How Heinz is pushing its portmanteau sauces in-store
The company's success creating top-of-funnel demand online helps compliment trial and repeat efforts for LTOs.
IKEA turns scraps into wraps (and a lot of other meals)
The home retailer tries a more direct route to inspire people to use leftover food, like a cookbook and livestreams with chefs.
2020 MOY: Behind Nina Patel’s creative marcom
How the Kraft Heinz marketer is steering the company's portfolio of brands to grow in Canada.
2020 MOY: Rob Daintree stays the course
When WestJet went premium, it didn't lose its personality. How the marketer is maintaining its approachable brand even amidst the crisis.
Holiday Cards Part Four: The Agency Cookbook
A lot of agencies put out recipes to spark your culinary creativity this holiday season, so we gathered them all in one place.
Canada takes home most awards at Epica
Rethink also won a Design Grand Prix at the awards, which is decided by ad industry press.
Scotiabank and BRP pick new partners
Rethink will enter 2021 as the bank's new creative AOR, while M&H will officially take on content duties for the rec vehicle brand.
Zulu, Rethink the big winners at the 2020 CMA Awards
Zulu won Best of the Best for Subaru's "Greatest Outback of All Time," while Rethink tallied up the most Gold wins.
Rethink solidifies its succession plan with new leadership team
As its co-founders step away from the day-to-day, new national leaders and a limited partnership model will ensure the agency's long-term independence.
Rethink repeats as 2020 Agency of the Year
The week-long virtual awards reveal concludes with the creative shops that took top honours in this year's competition.