The Local Collective
Company Info
Award-Winning Talent 2022
The Work
Mastermind Toys launches first-ever brand campaign
PinkCherry has fun with the joy of sex
Adult toy brand pops its PinkCherry with first-ever TV spot
Raising the Roof turns cardboard signs into ads
In the News
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The Local Collective named AOR for St Joseph’s Health Centre Foundation
The agency's "post-pandemic campaign" will tap the hospital's roots in Toronto's west end.
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Rethink and The Local Collective win 2021 SIA Grand Prix
The Molson "Make It Canadian" and Roncesvalles BIA "Not For Lease" campaigns were this year's big winners.
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How agencies renewed support for small businesses
"Shop local" was a rallying cry in 2020, and several shops used their skills to keep momentum going during new lockdowns.
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How brand partnerships are moving the needle for Food Banks Canada
The charity is now working with 130 to 140 brands, 90% of which signed on in the last seven weeks.
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The Indie List: The Local Collective
Your friendly (big-thinking, flexible and effective) neighbourhood creative agency
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Here are the (big and small) Agency of the Year shortlists
Today's shortlists cover the show's newest category and the one that started it all.
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Have agencies lost their sense of purpose?
The Local Collective's Michael Ash asks why clients' obsession with brand purpose hasn't extended to their agency partners.
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The Local Collective hires strategy lead
Michael Ash will oversee strategic work for all clients at the recently launched Toronto-based creative agency.
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Food Banks Canada picks new lead agency
The Local Collective will handle strategy and creative for a new fundraising campaign for the national non-profit.
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AToMiC 2019: The art of design
Striking design work by Rethink, Cossette, Lg2, The Local Collective, Sid Lee, Grey Canada and Leo Burnett.
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The Local Collective wants to think small for big outcomes
Former Red Lion president and CCO Matt Litzinger has a new agency focused on mining the broader impact of local insights.
