Twist Image
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In the News
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Mirum reorganizes to expand focus
The agency has laid off a handful of staff as it looks to bring in more diverse skill sets related to social content and video production.
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Twist Image to become Mirum
The WPP shop is joining a new digital agency network, along with 10 other shops from around the globe.
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Throwback Thursday: the news of the year
We check out the biggest headlines, moves, account shifts and brand stories from the past 12 months.
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Twist Image picks up Treasury Wine Estates
The global winery was looking for a partner to help it transform, picking the creative shop to lead digital in North America.
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Jon Finkelstein joins Twist Image
The WPP agency has brought in the former Proximity SVP/ECD to help transform its creative work.
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Marketers tag along for the ride
As we inch towards a world of automated vehicles, the uncluttered space is ripe for content.
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Brands take to the skies
It's a bird! It's a plane! Why no, it's a drone! Coming soon to brands near you.
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Mixing artificial and business intelligence
In our second Next Big Thing installment, we examine where cognitive computing could take brands.
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From probabilistic to predictive analytics
Is that a crystal ball in your pocket or are you just crunching data?
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Time for digital transformation
Twist Image's Mitch Joel on the top 10 areas of change for marketers.
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Walmart turns 20
The brand's Canadian operation celebrates two decades of rocking the retail boat.
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When social media meets Minority Report
Twist Image's Mitch Joel asks whether products and services can be more social than humans.
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Updated: Twist image joins WPP
The Toronto and Montreal shop will join the holding company to tap into its global resources.
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Google’s third wave of innovation
From search to drones, Twist Image's Mitch Joel looks at what's likely next for the tech co, and why marketers should care.
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Are brands ready for the Instagram economy?
Can big brands get e-commerce success through the image-sharing app? Twist Image's Mitch Joel sure thinks so.
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Receipts: The next great market disruption?
Twist Image's Mitch Joel on shaking up a staid communication channel, learnings from George Costanza's wallet, and why even the smallest moments matter.
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Walmart’s moms ring in the holidays
The retailer is taking an omni-channel approach to its holiday push, continuing its promotional work around moms and a major focus on its recently upgraded e-commerce site.
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Twist Image makes two senior hires
Karla Congson (pictured) joins the agency as executive strategy director and managing director, and Kelly Small comes to the agency as a creative director, both working out of the Toronto office.
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Twist Image wins mobile business for Montreal Canadiens
The agency will handle mobile application development, with plans for an app to launch at the start of the hockey season.
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A whole new world for Walmart
With new CMO Emma Fox on board, the retailer is boldly going where it has never gone before, putting a focus on moms, taking private label up a notch and entering the social media era.
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Walmart searches for Mom of the Year
The retail giant makes its first foray onto Facebook and introduces a new program celebrating Canadian mothers.
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Going glam at 75
Through decades of often-turbulent times, Air Canada has built an iconic Canadian brand. Now it’s attempting to bring a bit of glamour back to the skies.
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Dairy Farmers rewind the clock
The latest multi-platform campaign from the DFC targets athletes and presents chocolate milk as the essential post-workout drink.
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Walmart Canada taps Twist Image
The agency will handle digital marketing duties for the chain in Canada.
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The Canadian Cancer Society stops the backslide
The organization target 19- to 29-year-old smokers with the launch of its digital "Break it Off" campaign.