Carlos Moreno
Agencies 2024
- Broken Heart Love Affair
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The Work
Walmart hits 25 years in Canada
AOY Gold: Cossette’s strategic approach
Struck by a rainbow
In the News
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2021 Small AOY Silver: For the love of BHLA
The new(ish) shop's mission is to build creative brand platforms that stand the test of time.
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BHLA to ‘refine’ Simplii’s brand as new AOR
A new platform will be targeted at helping the direct banking brand break through the clutter.
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Which production and creative shops won in Craft?
Rethink and Cossette picked up the most trophies for work produced by partners The Vanity, Grayson and more.
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Five industry veterans launch Broken Heart Love Affair
Jay Chaney, Carlos Moreno, Denise Rossetto, Todd Mackie and Beverley Hammond are partners in a new agency focused on creativity and speed.
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Global CCO Carlos Moreno to leave Cossette
The agency will adopt a single-CCO model as one of its creative leaders leaves to pursue new opportunities.
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Craft chair announced for the 2020 Marketing Awards
Cossette's Carlos Moreno will lead a jury recognizing technical and artistic achievement.
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Canadian jurors announced for 2019 Cannes Lions
Nine local pros will be among those helping to decide the winners at this year's festival.
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CRC 2019: Top CDs on building a strong partnership
Teams at Cossette and Rethink share the secrets to a successful work marriage that spawns award-winning ads.
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2018 CRC: Cossette’s got global goals
The #1 CRC agency is in the midst of a creative renaissance, thanks to top CDs Carlos Moreno and Peter Ignazi at the helm.
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The 2018 Creative Report Card is out
Here are this year's rankings of the industry's top creatives, strategists, brands and agencies.
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Cossette appoints first global CCOs
Carlos Moreno and Peter Ignazi will lead the agency's creative vision and continue to build the business in new markets.
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2018 MOY: Building the new SickKids
How Lori Davison's passion for brand strategy is helping the foundation take on its most ambitious goal ever.
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Creatives’ insights: Why SickKids ‘VS’ meant letting go
Cossette's Carlos Moreno on how the shift in emotional tone was done successfully.
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SickKids turns its focus to moms
The latest "VS" spot puts family matriarchs at the centre of a new charitable giving drive.
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The top agency stories of 2015
We continue our look at what shaped the industry 2015, this time through our most-read news out of the agency world.
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Two new creatives for Cossette
Former Anomaly and long-time BBDO creatives Craig McIntosh and Jaimes Zentil join the shop.
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CMA Awards judges revealed
Cossette's Carlos Moreno and Canadian Tire's Susan O'Brien are set to co-chair this year's committee.
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Peter Ignazi and Carlos Moreno join Cossette
The ECDs have left BBDO to assume the role of co-CCOs as Cossette refocuses on its expansion plans.
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Redefining progress
Prince Edward County wants to make city dwellers long for a simpler, more authentic experience.
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Trends gaining (and losing) steam
Keep an eye on these marketing buzzwords and buzz topics that are starting to make the rounds, or die a slow death.
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Creative Report Card: Odd jobs and creative outlets
This year’s top CDs, including BBDO's Peter Ignazi (pictured) share stories of past employment, secret talents and side projects.
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Stuck in a Mad Men era
In part two of strategy’s diversity series, we examine why agencies struggle to get women and visible minorities up the ranks.
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Creative Report Card: CD winners and runner-up
The pair from BBDO share how luck played into their win.