Corner Office

Corner Office Shifts: John Betts to retire from McDonald’s

Plus, chief executive changes at Andrew Peller, HSBC and Laurentian Bank.

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View from the C-Suite: Amex backs local businesses

CEO Lisa Kalhans says the ‘Shop Small’ program puts the brand’s ‘powerful backing’ message to the service of small businesses.

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Frank & Oak to close some stores after filing for creditor protection

As part of a restructuring, the men’s fashion retailer begins a process that could also include a potential sale.

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We need diverse legends

Forsman & Bodenfors’ Glen D’Souza explains the message he gets about Canadian marketing when he looks at a mostly white Marketing Hall of Legends.

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Kraft Heinz restructures marketing team, again

Former CMO Dana Somerville has left the company as full marketing leadership moves to the chief brand and category officer.

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Why Canada needs its own approach to systemic racism in the industry

Advertisers and marketers tend to see themselves as progressive people in a progressive country. That has made them passive to the experiences of BIPOC talent.

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Tim Hortons ask customers to come back as they are

The QSR welcomes customers back as parent company RBI releases a framework for brand-building amid disruption.

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Shoppers unsure if retailers are putting their best effort into safety

An Ipsos survey also looks at how health precautions could impact long-term loyalty.

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Safety protocols released for production in Ontario

The Ministry of Labour-approved regulations are meant to guide filming during the pandemic as the Toronto Film Office resumes issuing permits.

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The Hive named creative AOR for Astro

The Lactalis yogourt brand expects to increase its marketing spend to gain share and support product innovation.

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Canadian Tire becomes a one stop shop for moving forward

The retailer finds its stores are well-aligned with what consumers are looking for in the current phase of the pandemic.

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Bud Light takes an intersectional approach to Pride

Drag queens strip away the makeup to discuss the through-line between the fight for LGBTQ equality and against anti-Black racism.

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Rethink strengthens its Toronto strategy team

The agency adds two and promotes one to work on IKEA, Kraft and Molson, as well as accommodate recent business wins.

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Cannes Lions 2020: Brands become change agents

The Township’s Karen Howe shares the latest from day three of the virtual fest, including the return of awards to the Palais.