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Canadians prefer light trucks and SUVs over cars

Quantcast’s auto industry report digs deep into vehicle buyers, their preferences and lifestyles.

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NABS rallies support for Baby Chloe

The organization is looking to tackle the high price tag of treatment for the daughter of a Pattison Outdoor staff member.

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Meet the 2020 New Establishment: Innovators

How Jessica Vieira Teixeira and Michael Romaniuk are bucking the status quo at Molson and Zulu Alpha Kilo.

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The New Establishment: From MD to AD

How Michael Romaniuk’s work ethic and unconventional background put him on Zulu’s (and Canada’s) creative radar.

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The New Establishment: Expanding PR’s portfolio

How Molson Coors’ Jessica Vieira Teixeira earned the brewer a major bump in spend.

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Up to the Minute: Critical Mass names its next CEO

Plus, Zulu hires a new co-lead for its design practice and Mint wins Corby’s experiential work.

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GTB Canada appoints Mike Flynn as president

Global CEO Robert Guay says experience in consumer engagement will be “critical” to the agency’s work with Ford going forward.

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Harlequin forgoes shirtless hunks to broaden its audience

The romance publisher is looking to get past the cliches of genre to show the positive benefits of its expanding entertainment options.

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What’s in store for click-and-collect?

From retailers like IKEA to restaurants like Freshii, how brands are making sure “BOPIS” options can meet customers where they are.

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Thinkingbox continues to grow by acquiring Aarra

The digital and experiential studio’s latest acquisition establishes a presence in New York and further develops its capabilities.

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Dx3 cancels day two, Cannes Lions sets contingency plan

An earlier possible COVID-19 transmission at the venue closes the marketing event early, while Cannes confirms fall backup dates.

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PepsiCo to acquire energy drink maker Rockstar

The deal further diversifies the CPG’s beverage portfolio and pushes more into a growing category.

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The Disruptors: Vancouver’s Monos takes on Away

The luggage brand, which expects to make $5 million in sales this year, is leveraging Away’s awareness and promoting its quality.

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Passing the torch at Kruger

Strategy speaks with retiring CMO Nancy Marcus and her successor, Susan Irving, about transitioning into a new chapter.