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In Brief: Government takes equity stake in Air Canada

Plus, Camden adds a VP in Montreal and Open brings on a new creative team following client wins.

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BGC Canada sheds genders in name of inclusivity

The former Boys and Girls Club rebranded to reflect its inclusive mission without losing 120 years of brand equity.

Kraft-Heinz Canada-Kraft Heinz Canada Announces New Chief Catego

Kraft Heinz picks a new chief category and brand officer

Former head of grocery business Kelly Fleming takes over the post from Federico Arreola.

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Zabiha hits the road on a brand-building mission

Now a market leader in halal meat, the brand is looking to establish stronger connections with Muslim communities outside of Toronto.

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Here is the Advertising shortlist jury for the 2021 Marketing Awards

Nearly 40 industry pros will help narrow down the field of entrants.

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Cannes Lions announces 2021 jury members

Six judges will represent Canada and evaluate work using a digital judging platform.

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THP fully integrates with Tag to become Tag Canada

The content-focused agency will increase its scale and become a “creative production hub” for its parent’s North American offices.

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How Montellier is trying to sparkle outside of Quebec

Breaking from an approach that focused on where it was sourced, the carbonated water brand is opting for a message about “balance” that ties it closer to consumer tastes.

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Creative Report Card 2021: The Rethink machine

A fine-tuned creative process helped the agency crack the “acts, not ads” code.

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Creative Report Card 2021: FCB will stop at nothing

How the agency sells clients on ambitious ideas before fully knowing how to deliver on them.

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Creative Report Card 2021: Go behind the scenes of ‘Go Back to Africa’

How the creatives who worked on the campaign overcame the risk of confronting hate head-on.

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Creative Report Card 2021: The WFH experiment

One year into the pandemic, how has quarantine impacted creativity and relationships?

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Creative Report Card 2021: The Planners’ Review

The CRC’s highest-ranked strategists wax lyrical about the insights behind each other’s work.

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The 2021 Creative Report Card

Here are this year’s rankings of the industry’s top creatives, strategists, brands and agencies.