Articles Tagged ‘Abacus’

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Cannabis brands celebrate 50 years of 4/20

From in-store marketing and staff raises to NFTs and art that conveys smell, maturing brands found a lot of ways to mark the date.

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Canadians worry about the pandemic impacting others

Data from Abacus suggests younger people, in particular, spend more time thinking about societal impacts than their own finances.

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How to future-proof your performance marketing

Why effectively driving a consumer action online is going to mean having a less rigid approach.

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Abacus launches a creative offering

Abacus Creative Labs has been developed to create visual content tailor-made for social and mobile channels.

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How Crowns Creative aims to serve cannabis clients

Former JWT VP Rebecca Brown starts a new shop to sit at the intersection of a booming industry and disruptive agency models.

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Abacus launches chatbot service for marketers

The Facebook-focused agency aims to help clients design and launch bots on Messenger.