Articles Tagged ‘Advertising Week 2018’

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Advertising Week 2018: Living in uncertain times

Agents of Necessity CEO Sarah Ivey explains why tension between the big issues might be what the industry needs.

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Advertising Week 2018: Questions on AI and voice

What leaders at the NYC conference expect marketers to think about if they don’t want to be left behind.

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Advertising Week 2018: The brand balancing act

When it comes to purpose and their place in a consumer’s life, brands need to be aware of when they are overstepping.

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Advertising Week 2018: What to do about data

Attendees at the conference are nervous about compliance. Is being more consumer-centric the answer?

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Advertising Week 2018: Catching up on diversity

Supporting minorities was a frequent topic on the first day of the conference, though some are further along than others.