Articles Tagged ‘Aegis Brands’

secondcupexterior

Second Cup extending its brand into gas and grocery

The coffee chain furthers its strategic pivot with new drive-thrus at Petro Canada, a return to CPG and ambitions for its own branded cannabis products.

corner-office

Corner Office Shifts: Second Cup gets new lead marketer

Plus, Plan International to welcome new Canadian CEO, as execs depart Loblaw and Canadian Tire Corp.

Bridgehead Coffee

Bridgehead Coffee acquired by Second Cup’s new parent company

The acquisition is the first by Aegis Brands as part of a plan to expand its portfolio of brands.

secondcupexterior

Second Cup goes for diversification in restructuring plan

The renamed Aegis Brands will own a portfolio of coffee, food and cannabis brands.