Articles Tagged ‘AToMiC’

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AToMiC Awards: Causes use tech to add intimacy

Savvy brands and cause organizations are putting consumers in the shoes of those they’re trying to help by using tech in innovative ways.

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One-minute AToMiC ideas

Missed the conference yesterday? Catch 60-second recaps from presenters Donald Chesnut of SapientNitro, Kevin Keane of Brainsights and PJ Pereira of Pereira & O’Dell.

CathySteveAtomic

AToMiC recap: glimpse into the future today

Yesterday’s conference on technology, creativity, advertising and media brought together key speakers from different walks of life to look for ideas that push the industry forward.

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Tribal DDB and McDonald’s win AToMiC Grand Prix

The Toronto agency and QSR also picked up two Golds and a Silver, and are joined by Cundari, Leo Burnett, John St., Draftfcb, Lowe Roche and BBDO in the winners’ circle.

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AtoMiC Tech: the new ad creative superstar

From Volkswagen’s AR to History Channel’s interactive documentary, the future of technology is now. Here are some best-in-class examples from the past year.

Guidestones

AToMiC: Guidestones targets online and mobile users, and brands

The interactive Canadian web series has worked with brands including Samsung, Pizza Pizza and Rogers Communications.

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AToMiC: CBC takes off with a new narrative

In its first ever transmedia execution, the broadcaster launches an interactive game for its show, Arctic Air.

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AToMiC: Citroen races through the Twitter-sphere

The car brand launches a unique campaign that allows social media users to navigate a car across the Netherlands.

IcePilots

AToMiC: Ice Pilots NWT gets interactive

The History Television show has launched an online scavenger hunt for its third season.

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Snapshots from AToMiC

Check out the movers and shakers who attended this year’s AToMiC Conference and Awards.

Atomic

Looking forward at AToMiC

The conference included speakers from PHD, PepsiCo and Saatchi & Saatchi talking about how to thrive in today’s mediascape.