Articles Tagged ‘BBDO’

Sobeys Capital Incorporated-Empire launches -Feed the Dream- mov

How Sobeys is feeding Olympic appetites

The “Feed the Dream” campaign is reaching across grocery banners to tap desire for sports and rally unity around Canada’s athletes.

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BBDO Canada named AOR for Kijiji

The agency will help the leading brand in classifieds with its “ambitious” plans for continued growth.

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Creative Report Card 2021: The WFH experiment

One year into the pandemic, how has quarantine impacted creativity and relationships?

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BBDO Canada hires Max Geraldo as new CCO

Grey Brazil’s CCO and co-president will bring international experience to the agency’s creative leadership.

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How to keep working moms from leaving advertising and marketing

The pandemic has set back progress for gender equality at work. BBDO’s Rebecca Flaman explains how culture, leadership and insights can fight ‘the pandemic of the pandemic.’

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Sobeys turns the family spirit of the holidays into a reason to give back

With most Canadians unable to have the same gatherings this year, the grocer is encouraging them to extend their generosity to others.

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Rethink repeats as 2020 Agency of the Year

The week-long virtual awards reveal concludes with the creative shops that took top honours in this year’s competition.

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2020 AOY Bronze: BBDO’s flare for fast work that works

Under new leadership, the agency moves to be more results-driven and further develops its in-house production unit.

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How Metrolinx is getting people to relax on the rails

The latest in the transit operator’s safety campaign is helping UP Express handle the two-pronged downturn in transit and air travel.

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Doritos launches a streamer for fans of Ketchup

PepsiCo combines content and snack bingeing to herald the return of the “uniquely Canadian” LTO.

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BBDO’s ‘Parkscapes’ takes Public Service Best of Show

Rethink, FCB, Wunderman Thompson, Lg2, Zulu Alpha Kilo and FCB/Six also won Gold in the first round of Advertising categories.

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BBDO Canada names Christopher Andrews president and CEO

The current president of The&Partnership will take over for a retiring Dom Caruso this summer.

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Canadian Paralympic Committee pivots to a different inspiring message

With this year’s games postponed, athletes use their experience with “the world changing overnight” to give Canadians a sense of hope.

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Denise Rossetto and Todd Mackie to leave BBDO

The creative team is leaving for a new venture, with CDs Derek Blais and Chris Booth leading the department in the interim.

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Hudson’s Bay hopes to rebound with a colourful campaign

The newly private retailer begins its plan to reconnect with Canadians by showing the importance of feeling life’s important moments.