Articles Tagged ‘BBDO’

Apr6

Denise Rossetto and Todd Mackie to leave BBDO

The creative team is leaving for a new venture, with CDs Derek Blais and Chris Booth leading the department in the interim.

hbccolourful2

Hudson’s Bay hopes to rebound with a colourful campaign

The newly private retailer begins its plan to reconnect with Canadians by showing the importance of feeling life’s important moments.

RIGHT_TO_PLAY_BRAND_DESIGN-1

Creative Report Card 2020: Articulating brand purpose

Top planner Tom Kenny and designer Mike Nugent share the blueprint behind Right to Play’s strategic transformation.

contents

Creative Report Card 2020: Indies rise to the top

How independent agencies have tapped into their values and capabilities to thrive in today’s business climate.

CRC

The 2020 Creative Report Card

Here are this year’s rankings of the industry’s top creatives, strategists, brands and agencies.

TheRisk

Strategy’s 2019 Nice List

Filled with holiday goodwill, our staff singles out work from the past year worthy of some extra recognition.

sobeys-holiday

Sobeys puts families first for the holidays

The grocery banner continues to focus on the importance of food and family to create separation from its sister brands.

PRNotACostume-1

Chiefs of Ontario encourages people to dress up as an Indigenous doctor

The First Nations organization uses a new method to fight racist Halloween costumes.

bombay2

Tech in Action: Bombay Sapphire combines art and science

The gin brand enlists a pair of robotic arms to help more people contribute to its creativity-focused positioning.

_DSC2958

Here are the (big and small) Agency of the Year shortlists

Today’s shortlists cover the show’s newest category and the one that started it all.

RPSM

Regent Park School of Music turns royalties into donations

A sustainable fundraising program results in a sample of its students’ music being used on Taylor Swift’s new album.

_DSC2944

Shortlist announced for 2019 Digital Agency of the Year

The first shortlist for this year’s awards reveals which shops are competing to prove their digital excellence.

Cannes 13

Cannes 2019: Canadian agencies earn 35 more nods across five shortlists

BBDO, Bensimon Byrne and Cossette are among the (many) agencies that earned shots at Film Craft, Design, Print, Health and Pharma Lions.

_DSC4586

BBDO, Cossette win Best of Show at Marketing Awards

The Canadian Paralympic Committee took the top prize in Advertising, while Montreal Children’s Hospital branding won in Design.

RBC

RBC brings friendly approach to Quebec

The bank enlists another comedic actor to show the financial tools and services that differentiate it from the competition.