Articles Tagged ‘BrandSpark Canadian Shopper Study’

YSM - Money

Price’s impact on trust is falling

Uber, Air Canada, RBC and Bell are among those at the top of BrandSpark’s annual ranking of the most trusted brands.

ecommerce

Ecommerce is stabilizing but still showing an upward trend

The latest study from BrandSpark also dives into which categories customers are willing to pay a premium to shop.

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Personal health concerns continue to drive brand trust

BrandSpark’s Most Trusted Awards adds a slew of new categories informed by shifting consumer interests during COVID-19.

Canadian-shopper

Canadian vs American shoppers

Brandspark finds we think differently about value, trust and innovation.

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What drives Canadian purchase behaviour?

The latest BrandSpark study offers insight into what motivates shoppers and grabs their attention.