Articles Tagged ‘Cadillac Fairview’

CF TikTok

How Cadillac Fairview is driving young shoppers back to the mall

The brand’s first TikTok campaign helps remind consumers that its centres are more than shopping destinations.

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Cadillac Fairview’s innovation division launches three pilots

Ravel by CF has new initiatives to bring more ecommerce deliveries and returns into its shopping centres.

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Cashing in on advancements in frictionless shopping

From Shopper Marketing Report: For retailers chasing convenience and speed, are contactless concepts the new Holy Grail?

Corner Office

Corner Office Shifts: Endy promotes from within for president

Plus, Cadillac Fairview appoints new head of Europe as it pursues international growth.

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Up to the Minute: Breakfast Culture expands D&I clients

Plus, Cadillac Fairview draws ire of OPC for use of facial recognition and an FCB ACD wins at Next Creative Leaders.

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Cadillac Fairview unveils new national shopping app

Live by CF will help consumers navigate pre- and post-pandemic concerns, while giving retailers insight into their shopping habits.

Retail Roundtable

Virtual Roundtable: Fashion retail wakes from hibernation

From the C-Suite newsletter: Leaders at Hudson’s Bay, Indochino, CF and GroupM discuss reopening strategies.

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Cadillac Fairview to develop retail solutions with Scale AI

From the Tech newsletter: The Ravel by CF innovation division is pursuing ways to offer more personalization within physical retail.

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Cadillac Fairview’s new app makes the mall ‘searchable’

From the Tech newsletter: CF Browse gives retailers more data on how customers behave at the mall.

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Cadillac Fairview launches Eaton Centre content studio

“Streaming at CF” adds a new experiential element to the mall, while connecting with content creators and their fans.

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Cadillac Fairview partners with Lyft on rideshare pilot

The mall operator continues working towards enhancing customer experiences with a partnership at Toronto’s Eaton Centre.

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Cadillac Fairview continues brand building with new signature

For “Meet You There,” the retail and shopping mall operator took cues from major consumer brands.

CF Collective

Cadillac Fairview readies third pop-up concept

The mall operator’s CF Collective program will see Toronto’s Eaton Centre host three local retailers for a limited time.

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Cadillac Fairview to expand loyalty pilot project

The mall operator’s ‘Feel the Love’ program combines retail promotions with exclusive experiences and services.

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Cadillac Fairview’s ‘optimistic’ view of the future

With a digital spot promoting its sponsorship of the Olympics, the company launches its new “Brighter” brand platform.