Articles Tagged ‘canadian tire’

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Check it out: Canadian Tire’s drilled mural

The industrial artwork is meant to help make drill bits exciting, and is part of the brand’s “Tested for life” platform.

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Last chance: Help crown our Marketer of the Year

Vote for candidates from Canadian Tire, MLSE, Kraft, Dempster’s and Aritzia by midnight tonight.

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Taxi and Canadian Tire nab top B!G honours

From particularly Canadian executions to a driving playground for movie-goers, check out this year’s B!G winners.

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PR AOY Gold: North Strategic does it their way

How the young, fast-growing shop landed the top spot in the competition’s newest category.

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Media Directors of the Year: Courtemanche and Warring tie for tops

We couldn’t pick just one. Read up on how the PHD/Touche and Dentsu Aegis execs secured their wins.

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MAOY Silver: Planning for success at PHD

The agency breaks down the barriers in its approach to media.

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B!G Gold: Taxi and Canadian Tire show off true north strength

Nothing says Canadiana like a truck made out of pure ice.

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What’s behind the Canadian sweep?

From our October issue, publisher Mary Maddever gets patriotic and tackles the push to use global creative.

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Throwback Thursday: strategy in 2006

For our 25th anniversary, we’re travelling through time. In ’06, Kraft got a new groove and marketers battled their own orgs.

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Two Best of Show prizes awarded at PROMO!

Check out who picked up the top honours at last night’s award show, honouring the best in brand activation.

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Throwback Thursday: strategy in 2001

For our 25th anniversary, we’re travelling through time. In ’01, the economy posed a challenge and John St. was born.

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Hockey Canada’s road trip down memory lane

With a synthetic ice rink to get folks skating this summer, the non-profit celebrates its 100th birthday.

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Changing of the guard at Canadian Tire

The retailer has appointed a new CEO while announcing strong second quarter results.

The new media partners

Content players like Canadian Tire and TSN are increasingly securing deals to reach the masses amidst today’s fragmentation.

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Three nods for Canada in PR and Creative Effectiveness

Campaigns for McDonald’s, Tourette Syndrome Foundation of Canada and Canadian Tire stand a chance at winning a Lion on Monday.