Articles Tagged ‘Caroline Duhamel’


IGA builds a virtual world for its Tough Cookies

The latest fundraiser for the Fondation Charles-Bruneau includes a video game to bring kids’ ideas to life.


IGA gets animated (again) ahead of the Winter Games

The grocer’s previous holiday spot was just the start of a creative approach that links sports, family and camaraderie.


IGA looks to bring more donors into the fold

Origami ornaments that feature in yet another touching holiday spot are being sold at the cash register to drive donations for charity.