Articles Tagged ‘Catherine Laporte’

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Lowe’s makes DIY a way to (safely) get out of the house

New campaigns for Rona and Reno-Depot go after targets with different experience levels, but an equal desire to be outside.

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Lowe’s asks Canadians to let their homes take care of them

The hardware retailer’s new campaign aims to put a more positive spin on staying at home.

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DavidsTea looks to ecommerce for growth

Despite CEO Joel Silver’s recent resignation and declining sales, the tea brand remains focused on its new ecommerce platform.

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Catherine Laporte joins DavidsTea

The former Aldo marketer will lead the brand’s promo efforts as it continues to tap into the $1.5 billion-a-year industry.

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Up to the Minute: Environics hires Tims vet

Plus: Union Montreal grows, Coke’s new global shops and more news you might have missed.