Articles Tagged ‘Club House’

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McCormick pivots marketing after sales disappointment

The maker of French’s and Frank’s Red Hot has a three-year plan focused on value messages and tapping product trends.

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McCormick brings more meaning to the fall season

From Shopper Marketing Report: Displays for Club House and French’s address preventing hunger at schools ahead of Thanksgiving.

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McCormick thanks overlooked frontline workers: those at food banks

The company builds on French’s and Club House’s ties with Food Banks Canada, as it continues a content-led digital pivot.

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McCormick partners with Tasty on millennial-friendly spice blends

The brand has launched the line based on insights from BuzzFeed’s food vertical.

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Weber Shandwick wins McCormick digital business

The PR agency will now lead digital and social media for the CPG company in Canada.