Articles Tagged ‘David Leonard’
Frank Palmer looks beyond DDB Canada
The ad legend examines his legacy, while looking forward at what’s next for him and an industry in flux.
McCann Canada names new CEO amid restructuring
Simon Sikorski replaces David Leonard, who is departing along with CCO Darren Clarke and CSO Mary Chambers.
Goodbye MacLaren McCann, hello McCann Canada
As a send-off, the ashes from the MacLaren office sign will be sent into space this fall.
The top agency stories of 2015
We continue our look at what shaped the industry 2015, this time through our most-read news out of the agency world.
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MacLaren adds new creative directors
The award-winning team of Chris Duffet and Scott Johnson join the agency from Taxi.
MacLaren adds to leadership in Vancouver
New creative and media directors fill the gap left by a recently departed exec.
MacLaren wins PowerStream
The agency will help the Ontario energy supplier convince customers to increase conservation efforts.
Mary Chambers heads to MacLaren
The agency makes another addition to its leadership by adding a new chief strategy officer role.
MacLaren McCann hires Darren Clarke
The agency’s new chief creative officer joins after seven years at Taxi to provide creative leadership across its offices.
DDB Canada adds to leadership
With Melanie Johnston taking the reins in Toronto, plus new managing directors in Vancouver, the agency now has women at the helm of all its Canadian offices.
David Leonard leaves DDB for MacLaren
Leonard takes over leadership from the departing Doug Turney, as the president and COO role at DDB is given to Lance Saunders.
AOY Bronze: DDB’s partner quest
From turning down pitches to opening a Montreal office, this Canadian network has had a banner year.
DDB names new CCO
Cosmo Campbell steps into the role, while Kevin Drew Davis moves to the Chicago office to head up the McDonald’s account.
Volkswagen names new AOR
After five years with Red Urban and Palm + Havas, the car company reviewed its options, sought out an agency with boots on the ground across Canada and landed on DDB.
The lure of big data
DDB’s David Leonard says data doesn’t do the driving, it just guides the way.
