Articles Tagged ‘DentsuBos’

The Hive named creative AOR for Astro
The Lactalis yogourt brand expects to increase its marketing spend to gain share and support product innovation.

DentsuBos merged with Mcgarrybowen
The relaunched agency, Dentsumcgarrybowen, will pull in even more global resources, including a new approach to strategic brand-building.

Lexus takes extra time to craft a new Canadian platform
The luxury automaker focuses on making the most out of time to connect customers back to what its brand stands for.

Subway and Martha Stewart give a lesson in plant-based food
Why the QSR is “going big” to promote the national launch of its Beyond Meat meatball sandwich.

Chartered professional accountants showcase their modern skills
In a follow up to last year’s “boring” effort, the CPA continues to tackle misconceptions about the profession.

DentsuBos bolsters creative department
Six new art directors and copywriters join the shop to help support new business with cannabis producer CannTrust.

Up to the Minute: Conversion Digital makes three senior appointments
Plus, BLVD names director of operations and DentsuBos expands in Montreal.

Up the Minute: DentsuBos adds creatives in Montreal
Plus, SickKids partners with The T1 Agency on experiential, and ASC PR announces several recent client wins.

Chartered Professional Accountants tackles ‘boring’ misconceptions
The organization shows the varied skills CPAs have across sectors to increase their appeal among business leaders.

DentsuBos adds to creative department
Four ACDs join the agency in response to recent business growth.

Subway takes it to the country
The latest in the QSR’s new, energetic platform aims to make people feel good about the quality of its ingredients.

Subway launches its latest millennial-focused campaign
The playful creative promotes new bread and guac options to align with the company’s recently launched platform.

Cause for design
How clever visual design helped three non-profits communicate their missions.

Manulife looks to provide utility
A national campaign aimed at investment advisors also aims to change perceptions of the brand among investors.

DentsuBos appoints VP of client services
Dimitra Georgakis takes on an expanded role in Montreal, working closely on the agency’s Subway account.