Articles Tagged ‘Diageo’

shutterstock_133532750

MSLGroup hires an SVP

The firm taps Caroline Murphy to expand its lifestyle business and bring expertise to paid digital and social.

shutterstock_163505681

Predicting 2015′s top digital trends: infographic

From beacons to branded content, here’s an analysis of the digital trends that are top of mind going into the New Year.

Ciroc blends in the tiki trend

The Diageo-owned luxury vodka brand cracks some coconuts for an experiential push in Toronto and Vancouver.

Copied from Media in Canada - BaileysCanada

Baileys walks the runway

The Diageo liqueur is marking its rebrand with a specially-made dress designed by Lucian Matis, which will make its debut during World MasterCard Fashion Week.

Recipe 1

Next Big Things: Unique experiences

When it comes to content, brands are now making sure programs are more 360° and intricately – physically – tied to the brand.

Guiness

Guinness spreads the ‘Good’ word

The new campaign from the Diageo Canada brand takes its target market on a life tour.