Articles Tagged ‘Douglas Fry’

Messier-subway

Subway enlists a Stanley Cup champ to push its revamp

Mark Messier breaks the fourth wall to launch three new sandwiches as the QSR continues its brand overhaul.

Southwest Steak & Avocado

Will Subway’s overhaul land with Canadians?

From the C-Suite newsletter: The QSR brings its rebrand North of the border with a heavier focus on local ingredients.

Doug Fry

Subway names new Canadian country lead amid refresh

Douglas Fry takes over from Christina Wells as the QSR works to revitalize its brand, which has seen a few bumps in the road.