Articles Tagged ‘DraftFCB’
![DSC_3528[1]](https://cdn.strategyonline.ca/wp/wp-content/uploads/2015/08/dsc_35281-300x172.jpg?1eb2b7)
TD’s growing interest
From JohnnyCash machines to grumpy old men to heartfelt thank-yous, how TD Canada Trust has banked on comfort for 160 years.
Public brings in a new CCO
Former Publicis and FCB CD Pat Pirisi joins the company to focus on delivering messages for a good cause.
Top Cannes contenders: Radio
Strategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.
Draftfcb changes name
Global CEO Carter Murray said it was time for the agency, now called FCB, to simplify its brand name.
Segal signs M&L deal for Orphan Black
The Draftfcb division will start rolling out merch for the Canadian TV show in April.
Alex Glinka joins Draftfcb
The former director or technology joins the Toronto-based firm in a similar role, marking its continued push into the digital space.
Executive changes and hires at Draftfcb
The shop promotes Heather Segal to VP, director of integrated planning, who is joined by Neale Halliday from TBWA and Laurie Maxwell from Grip Limited.
Draftfcb lands Mongrel Media account
The agency won the creative and media buying duties after successfully promoting the distributor’s upcoming film Inside Llewyn Davis.
Draftfcb hires new digital head
The agency is beefing up its integrated offering with the hire of former Proximity VP managing director Ricky Jacobs.
Draftfcb hires new digital creative VP
Curtis Edwards joins the agency from TBWA in Toronto and will help lead the shop’s digital practice.
Fuse hires new creative director
Former Draftfcb VP/CD Patrick Weir joins the independent Toronto shop in the same role, bringing with him Dima Zelikman and Heather Kinoshita as his first hires.
Cossette’s hiring spree, including two Toronto CDs
Sean Barlow and Joe Piccolo join the Toronto office to helm the McDonald’s account, while the agency’s Vancouver location picks up 10 new staff.
Canada picks up more Gold
Grip Limited gets Gold in Branded Content, with Canada also picking up prizes in Film and Titanium & Integrated on the last night of awards in Cannes.
What’s going on in the basement at Cannes?
Draftfcb’s CCO Robin Heisey eschews celeb sessions for some hands-on learning and collaboration in the bunker of the Palais.
Nine more shortlist mentions for Canada
Lg2, John St., Draftfcb and BBDO are among the group of agencies that have a shot at taking home a Cannes Lion in Film.
