Articles Tagged ‘Edelman Canada’

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Edelman makes six senior appointments

Five promotions and a new SVP hire touch on the agency’s health, corporate, media and internal comms practices.

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The Garden and Edelman join SodaSteam’s agency roster

The new creative and PR AORs previously worked on the Bubly flavour drop launch earlier this year.

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Edelman Montreal names new general manager

In addition to leading new business and marketing, Martine St-Victor will head up employee mentoring.

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Unilever tries to put a dent in Heinz’s ketchup supremacy

Sir Kensington’s is bringing its premium positioning to Canada, but entering an established category is an uphill battle.

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Edelman hires new strategy lead in Canada

Laura Kim will lead the offering as the firm makes innovation within strategy a global priority.

KFC Canada-KFC-s 11 Herbs And Spices Firelog is Coming to Canada

KFC wants you to smell fried chicken from your fireplace

The QSR wants a holiday log to remind home bodies of the joy of gathering around a bucket of chicken.

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Edelman hires new head of strategic planning

Michelle Lee joins from Ogilvy to fill a new role at the agency.

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It’s time to end the tyranny of impressions

Edelman’s Catherine Yuile and Sophie Nadeau ask why earned media measurement hasn’t evolved with platforms.

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2019 Agency of the Year: PR

This year’s top agencies found new ways to enhance their offering with a focus on creative.

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Shortlist released for the 2019 PR Agency of the Year

The next shortlist for this year’s awards program reveals the shops in the running to be named Canada’s top PR agency.

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Cannes 2019: Bensimon, Edelman win Bronze in Health and Pharma

The wins in the festival’s two Health categories are among the first for Canada.

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It’s time to come clean

As awards season gets into full swing, Edelman Canada CCO Andrew Simon explains why the relationship with “bright shiny objects” needs to change.

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Edelman names creative director in Vancouver

Mike Shackle will lead the department for the office, arriving with global experience from shops like Y&R, Deutsch and TBWA.

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Judy John joins Edelman as its first global CCO

The agency’s CEO says the hire will help to further its creative ambitions.

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Edelman Montreal expands its ranks

The agency has added several new staff amid a wave of new business wins.