Articles Tagged ‘FCB Toronto’

Carter Tim Tyler Jon Sept. 2014

FCB unveils new CEOs

Worldwide CEO Carter Murray on why Canada is one of the network’s top shops, and what he hopes the new heads can accomplish.

Wearables_FashionDiscovery

Wearables go beyond the fitness category

On what lies ahead for the tech and why brands don’t need to create their own hardware to get in on the game.

BlabPredicts2_predictive analytics

From probabilistic to predictive analytics

Is that a crystal ball in your pocket or are you just crunching data?

fcb

FCB’s Carter Murray on local creativity

The global CEO chatted with strategy on the advantages of smaller markets and being responsible with clients’ money.

CarterMurray

Draftfcb changes name

Global CEO Carter Murray said it was time for the agency, now called FCB, to simplify its brand name.