Articles Tagged ‘fgl sports’

Sherwood wants to add the flare of other sports to hockey
The Canadian Tire brand was stale among young players, so is trying to embody the evolution of the game.

Mobile strategies at retail
At this year’s Store conference, panelists from Walmart, FGL Sports and Holt Renfrew discuss the integration of mobile in store.

Rethinking retail engagement
How going outside the box helped brands get the most out of new store concepts, different platforms and small budgets.

Sports Experts can tell if you take the easy way
The athletic retailer uses thermal imaging to reward Metro riders who chose to be healthy and climb the stairs.

Sport Chek busts a move in apparel
The retailer uses a team of dancers to bring some energy to its lifestyle collection.

Sports Experts enters the ghost business
The Quebec retailer celebrates its 50th anniversary with a touch of the supernatural.

Sport Chek opens women-focused concept store
The Calgary location is a first for the retailer as it looks to recognize its female shoppers.

Sport Chek’s on-the-fly Olympic strategy
Why the retailer has set up shop in CBC’s headquarters to create the most up-to-date content possible from Rio.

New Balance finds your stride
The brand brings its 3D scan experience for runners and other athletes to Sport Chek’s newest flagship.

Shopper Marketing Forum: Highlights from day one
A house doesn’t make a home, and other key takeaways from yesterday’s event.

Sport Chek slows down
The retailer’s “spring training” platform targeted at women takes a different approach to show the path to physical betterment.

Sport Chek’s claim to basketball
With “#WeGotNow,” the retailer is attempting to expand its connection with Canada’s basketball culture.

Sports Experts’ new direction
The retailer has launched a new platform to build more of an emotional connection with Quebec consumers.

Sport Chek raises the stakes
Steven Stamkos takes on a pair of drones as the retailer continues to push the importance of training.

Canadian Tire goes big with digital
The retailer is hoping to hook younger customers with its new interactive “showcase” store.