Articles Tagged ‘giants & gentlemen’

Screen Shot 2018-01-29 at 1.03.28 PM

CASSIES Bronze: Mac’s goes quirky with Froster ads

A Snapchat filter-driven campaign helped Mac’s and Giants & Gentlemen drive the best sales period for the Froster brand in five years.

Screen Shot 2018-01-29 at 1.29.24 PM

CASSIES Bronze: Fisherman’s Friend tackles first world problems

The no-nonsense “Suck It Up” campaign by Giants & Gentlemen took inspiration from the brand’s Original Extra Strong product.

awhlfilter

Assaulted Women’s Helpline drops the filter

The non-profit turns its efforts to fight domestic violence towards a younger demographic.

Fisherman's Friend2

Fisherman’s Friend forges ahead with Suck It Up

The brand’s new online spots are part of a series that have helped it reach significant sales growth.

Suck It Up Image

2017 Strategy Awards: Fisherman’s Friend gives tough love

The brand equated its product with tough love for consumers’ throats, telling them to “Suck it Up.”

Global Pet Foods

Giants & Gentlemen wins Global Pet Foods

The agency will oversee the pet retailer’s new brand positioning, in-store messaging, website and social media.

indie88featured

Check it out: Indie88 sticks it to the man

The Toronto radio station focuses on the little ways we “declare our independence.”

awhl

Pulling back the curtains on domestic violence

The Assaulted Women’s Helpline drives awareness for an issue that’s usually outside of the public eye.

pexels-photo-209948

Giants & Gentlemen wins National Ballet School

The Toronto agency will create a new brand identity for the non-profit client.

daysineclipse

Days Inn leaps into an eclipse ad

The hotel chain capitalizes on interest around today’s solar event to build on its “Bask in the Sun” campaign.

PusaterisPromo1

Giants & Gentlemen wins Pusateri’s business

The agency will handle a relaunch of a Toronto grocery brand that’s hungry for expansion.

Greenhouse-650x335

Giants & Gentlemen named AOR for Aphria

The Toronto agency will help the cannabis producer as it prepares for legalization of recreational use.

pexels-photo-359989

Up to the Minute: Zulu wins at AdAge awards, again

Plus, Craft PR hires new VP, Indie88 picks a new agency and more news you may have missed.

fishermansfriend

Check it out: Fisherman’s Friend gets tough

Guys used to bare-knuckle box, so you can “suck it up” when you get a cold, the brand says.

shutterstock_229761016

Up to the Minute: Quebec’s new digital shop

Plus: Covenant House awards Taxi, and more news you might have missed.