Articles Tagged ‘j walter thompson’
Air Canada welcomes American test drivers
The airline has created a new digital campaign that taps into the Trump-fuelled desire to move north.
Updated: Canada takes 28 One Show Pencils
Rethink takes the most Pencils while Grey, Cossette and Zulu all nab Golds.
Shopper Innovation Awards: SickKids offers the gift of perspective
The hospital foundation broke through the holiday clutter with “Better Tomorrows.”
Walmart’s masculine math
The retailer moves away from its millennial mom target for a guy-friendly spring campaign.
Creative Report Card: This year’s creative climbers
New entrants and some of this year’s biggest movers and shakers.
CASSIES Bronze: SickKids puts the spotlight on patients
The hospital’s campaign had a big impact during the crucial holiday season.
CASSIES Silver: Tim Hortons goes dark
Tim’s takes on the competition by adding a new blend.
Shopper Innovation Awards shortlist revealed
Labatt gets the most nods for its campaigns by UM and Hunter Straker.
PFLAG sheds light on labels
The organization’s new poster uses a camera flash to make students think about how they see their LGBTQ classmates.
2016 trends: Social good and good junk
JWT’s innovation group spells out the trends set to make waves in retail, food and CSR.
Back page: Top 2016 media prediction
J. Walter Thompson’s final big prediction for the new year is a hairy one.
The top agency stories of 2015
We continue our look at what shaped the industry 2015, this time through our most-read news out of the agency world.
JWT wins Hotels.com
The agency will handle all Canadian advertising for the travel site as its new AOR.
Check it out: A festive holiday challenge
The Air Canada Foundation and P.K. Subban launch a challenge in support of the Children’s Miracle Network.
On trend in 2016
From the sharing economy to age-agnostic marketing, here are a few predictions for the year ahead.
