Articles Tagged ‘Jennifer Holgate’

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Walmart targets growing needs

The retailer’s back-to-school campaign looks to give extra value to both moms and post-secondary students.

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Walmart’s masculine math

The retailer moves away from its millennial mom target for a guy-friendly spring campaign.

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Walmart celebrates the smart

The retailer commends the mom who plans ahead, plus adds some freshness to its snack ideas.

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Walmart wants to solve your holiday problems

Why the retailer put aside its mom-focused campaign in favour of a more inclusive “solution-focused” approach.