Articles Tagged ‘Jeremy Oxley’
Danone’s Silk brand thinks it knows what’s “Next” in milk
A new line formulated to taste more like dairy is meant to break entrenched habits and draw in traditional milk buyers.
What marketers want the industry to start, stop and change in the new year
From the C-Suite newsletter: Brand leaders make predictions and resolutions for their peers to commit to.
Corner Office Shifts: Danone makes leadership changes
Plus, Fire & Flower picks a chief innovation officer, and CEOs step down from Transat and Meridian.
Innovation under the microscope
Strategy’s CMO Council offers insight into where marketers are applying agility and ingenuity to their content and innovation strategies.
CSR reaches a tipping point
How the events of 2020 hastened the rise of stakeholder capitalism and reshaped the meaning of corporate purpose.
Danone takes cues from the beer branding world
The dairy co. seems to be channeling Collective Arts for its new yogurt brand. Will it be a hit with the art crowd?
Oikos wants you to cook with yogurt
The Danone brand’s live-streamed cooking series aims to get consumers to think of Greek yogurt during more meal occasions.
