Articles Tagged ‘Jo-Ann Munro’

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Shopper Innovation Awards 2017 jury revealed

Take a look at the team judging this year’s awards, plus two new categories.

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L’Oreal Men’s everyday game faces

The brand shifts its strategy from celebs to the average man for its new NHL partnership campaign.

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UNICEF Canada’s $5 message

The organization’s new campaign asks Canadians to share their high-fives and help prevent child deaths.

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An airline and three gifts

The latest work for the Air Canada Foundation features a big surprise for an 11-year-old hockey fan.

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Reitmans gets into jeans

The retailer is repositioning itself as more on-trend and youthful with its new denim campaign.

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Marketel launches Marketelle

With 80% of women saying advertisers don’t get them, and many left feeling patronized, the Montreal agency opens a new division dedicated to the ladies.

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Top Cannes contenders: Cyber

With an extended deadline, strategy continues to count down the campaigns most likely to win big at this year’s festival.