Articles Tagged ‘labatt’

SM

Shopper Innovation Awards: Corona ups the patio experience

The beer brand hit the patios in a big way to increase summer sales.

AlexKeith

Shopper Innovation Awards: Alexander Keith’s infuses new flavour

The beer brand created an infuser to allow its drinkers to experiment with their brew.

shutterstock_133532750

MSLGroup hires an SVP

The firm taps Caroline Murphy to expand its lifestyle business and bring expertise to paid digital and social.

TheNewHive

The Hive’s buzzy new hires

New business assignments from Unilever, Labatt and others has led to six new creatives coming to the agency.

bathurst25_201305081347043

Beer Store opens up to small brewers

Alongside a change in ownership structure, the move will increase locally brewed options across the province.

watchdogs

Hacking campaigns clean up at the CMAs

Ubisoft and Publicis, and TSFC and Saatchi & Saatchi, cleaned up at the show with hack-inspired creative. Who else won big?

cover

Throwback Thursday: strategy in 2006

For our 25th anniversary, we’re travelling through time. In ’06, Kraft got a new groove and marketers battled their own orgs.

25 years of Next Big Things

Hey, it’s our birthday! Check out marketing and advertising highlights from the past quarter century.

Cover

Throwback Thursday: strategy in 2002

For our 25th anniversary, we’re travelling through time. In ’02, healthy food was all the rage and Grip Limited was born.

photo 2 (8)

Throwback Thursday: strategy in 2001

For our 25th anniversary, we’re travelling through time. In ’01, the economy posed a challenge and John St. was born.

opener

Throwback Thursday: strategy in 1994

For our 25th anniversary, we’re travelling through time. In ’94 Walmart arrived and Judy John opened an agency.

stratfirst2

Throwback Thursday: strategy in 1993

For our 25th anniversary, we’re travelling through time. In ’93, Ammirati Puris opened its doors and Walmart got help from Loblaws.

Open

Throwback Thursday: strategy in 1992

For our 25th anniversary, we’re travelling back in time. In 1992, McDonald’s tried home delivery and Taxi got its start.

TT front page

Throwback Thursday: strategy in 1991

For our 25th anniversary, we’re travelling through time. In ’91, hot topics were the recession and cross-border agency wars.

social smoking

Canada nabs three Golds at the Effies

BBDO and Grey Canada both picked up golden hardware at last night’s award ceremony, while Lowe Roche, Taxi, Anomaly and Ogilvy also took home prizes.