Articles Tagged ‘Lactalis’

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Lactalis Canada adds specialty yogurt brand Khaas to its portfolio

The dahi and halal lines are helping the company make inroads with South Asian, Middle Eastern and North African consumers.

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Lactantia debuts a milk sommelier

The Lactalis brand is looking to give consumers a reason to trade up to a more premium, filtered product.

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Collabs and creative pairings open up new doors

Retail experts weigh in on how CPG brands are expanding consumption horizons by showing off the versatility of their products.

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Astro keeps it simple at shelf

Lactalis feels some functional benefits (like those for its new Protein & Fibre yogurt) are compelling enough to stand out on their own.

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Cracker Barrel brings the swagger back to cheese

Building on the popularity of a previous campaign, the company leans into an over-the-top love for its hero product.

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Corner Office Shifts: Lactalis names new VP marketing

Plus, Ford Canada’s lead marketer becomes CEO and Corus names a top marketer for Quebec specialty channels.