Articles Tagged ‘Loblaw Media’

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Shoppers broadens its range with Function of Beauty

The U.S. made-to-order haircare line is one of many purpose-led brands the retailer is incorporating into its annual beauty event.

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Shoppers is launching a new vegan Quo Beauty collection

The pharmacy retailer’s “Big Planet, Big Love” line also comes with a partnership to use reclaimed plastic in its packaging.

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Loblaw takes a multidimensional approach to relaunching the Insiders’ Report

The grocer is running its “biggest program ever” for the magazine’s return to print, including a nostalgic campaign and in-store holograms.

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Loblaw runs a big contest to drive PC Optimum downloads

The company hopes driving home new ways to earn points will win over holdouts that have yet to adopt the app.

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Why Loblaw is avoiding the hard sell in its new content series

New videos on the PC Insiders Project are focused on engaging consumers and loyalty members around subjects they care about, like sustainability.

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Loblaws shows how food lovers have adapted to the pandemic

The grocer’s latest “Food Lovers Unite” campaign uses the platform’s core insight to bring joy back to the tedium of lockdowns.

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2019 Brand of the Year: Loblaw zeroes in on shoppers

How Canada’s largest retailer is building its entire business and portfolio of brands around the customer.