Articles Tagged ‘Lotto Max’

Lotto Max delivers the sweet taste of success
Ice cream bars made to taste like the finer things in life is a continuation of OLG going experiential to connect with younger would-be lottery players.

OLG tries to look good while doing good
The crown corp is selling streetwear that doubles as lotto tickets and also refreshing a message about how the lottery helps Ontario.

Lotto Max introduces new ‘dream coach’
The Ontario Lottery and Gaming Corporation promotes its now twice-weekly draw by teaching them to ‘dream bigger.’

Lotto Max pays for parking for a day in Nova Scotia
A stunt promoting the lottery’s second weekly draw aimed to show how Tuesdays have ‘gotten better.’

Grey Vancouver names new CD
Former Rethink partner Katie Ainsworth joins the shop to lead the creative product.

MacLaren McCann boosts its creative might
The agency has brought in six new faces, from group CD to junior AD, to work across a variety of accounts.