Articles Tagged ‘Mindshare Canada’
How to future-proof your performance marketing
Why effectively driving a consumer action online is going to mean having a less rigid approach.
Fall TV: The complaint line
Experts express their complaints about TV buying and the networks respond.
Up to the Minute: Powershifter names new director
Plus, National Public Relations makes six promotions and Mansfield wins Kanetix.
MAOY Bronze: Mindshare’s content push
The Toronto shop boosts its agility with a newly launched business unit.
Up to the Minute: Uber (not that one) changes its name
Plus: A new face at Mindshare, Wind Mobile’s new shop and more news you might have missed.
Up to the Minute: New board at the Advertising Standards Council
Plus: Cummins acquires a social agency and a slate of new PR wins.
What’s working, what’s gone, what’s next
How are networks faring, and what do they have in store for mid-season?
DentsuBos wins Manulife Financial
The agency has been selected along with Mindshare Canada to handle work for the financial services group.
Mid-season TV check-up
With new programs hitting screens, new regulations set to hit cable bundles and specialty audiences to attract (and keep), here’s the lowdown on all the latest from TV land.
JWT wins University of Toronto
The agency will work with media co Mindshare Canada as new AOR
