Articles Tagged ‘Mosaic’
Human coupons take over the PROMO! Awards
Ikea and Leo Burnett take home Best of Show and two Golds for its store-opening campaign, as the agency collects 17 awards in total.
Coca-Cola opens happiness with kindness
On top of traditional TV buys, the brand has recruited aspiring filmmakers to help it highlight Canadians who try to make the world a better place.
Shopper Innovation Awards: Integration
Gold honours in this category go to Loblaw for “BBQTown” and MasterCard for “Stylicity,” while Maynards picks up Silver for “Make your Face a Maynards.”
Mosaic appoints Jeff Rogers as president
The former senior VP will fill the role as Aidan Tracey moves into the position of president of AMG, which owns the Toronto agency.
Target spreads the holiday cheer
The brand is launching the latest in a line of experiential events later this week, travelling from the East Coast to West.
Mosaic acquires Hunter Straker
The purchase design agency will join the experiential agency, with the aim of boosting its shopper marketing offering.
