Articles Tagged ‘National PR’

silk-bees-ooh-ftd

Silk’s out of home becomes a home for bees

Expanding on a test Danone conducted last year, billboards that double as hives aim to boost a sustainability message that’s important to plant-based customers.

Silk-Nextmilk

Danone’s Silk brand thinks it knows what’s “Next” in milk

A new line formulated to taste more like dairy is meant to break entrenched habits and draw in traditional milk buyers.

pexels-photo-359989-623x350

Up to the Minute: Frank Palmer establishes creative scholarship

Plus, BonLook announces a new comms AOR and Ketchum adds two VPs.

NATIONAL Public Relations-Martin Daraiche Becomes President of N

National PR names new president

Martin Daraiche will oversee nine offices nationally, while Julie-Anne Vien takes over as managing partner in Quebec City.

NationalPR

National Toronto unites digital, marketing and tech practices

The integrated DMT team will be led by SVP Erin Jacobson.

telusmonkeys

Telus names new dedicated agency as PR AOR

The telco picks The Pack (comprised of staff from National and Cohn & Wolfe) to handle the assignment.

NATIONAL Public Relations-Martin Daraiche named managing partner

National makes three senior appointments

The agency names new leadership in Quebec and adds veteran public affairs expertise in Toronto.

shutterstock_345552098

Sephora picks National

The PR agency will lead influencer outreach and communication strategies for the beauty retailer across Canada.

chara

Check it out: Can a Big Mac conquer hate?

McDonald’s Canada asks Canadiens fans to hug a hated rival for a free burger.

shutterstock_229761016

Up to the Minute: Crea’s new jury president

Plus: IPG buys Media Experts, and more news you might have missed.

rmhc

Happy Meals, with a side of thanks

Ronald McDonald House strikes a grateful note in its latest spot.

IMG_3952

National hires a pair of new leaders

Former Kenna creative lead Brian Langerfield and strategy consultant Julien Coulter join the PR agency.