Articles Tagged ‘Nissan Canada’
Nissan Canada debuts a ‘multiverse’ in marketing strategy shift
The automaker’s new masterbrand approach focuses on the full line-up of vehicles and history in Canadian motorsport.
For Nissan, NFTs are more than a token gesture
The automaker taps into the technology to show off the aggressive innovation it has been using to refresh its vehicles.
Nissan opens a virtual showroom
So many eyeballs were lost to cancelled auto shows and closed dealerships. The digital hub is the brand’s way of taking back control.
Why Nissan made ads for over 150 target audiences
The demographic for the still-growing SUV segment is now so big, the automaker needed to address a range of different needs.
Automakers embrace an electrified future
Nissan and Porsche are betting that EVs represent a big growth opportunity in Canada.
Nissan Canada rotates leadership positions
Steve Rhind will become managing director of Infiniti, while Adam Paterson will become director of marketing on the Nissan brand.
Nissan brings people together with Qashqai’s tech
The campaign is part of an effort to focus on the human element of the automaker’s technological features.
Nissan guards against Halloween mishaps
The automaker is giving out reflective stickers as part of a campaign that inserts itself in conversations about pedestrian safety.
Nissan shifts gears to conquer the everyday
The automaker’s new platform aims to show how its technology can help overcome more common obstacles.
What it takes to win at the CASSIES
Judges tell us what made the Gold winners stand out from the pack, plus a photo gallery from this year’s gala.
CASSIES Gold: Nissan conquers all conditions
The car brand took on winter in a warm, folksy tone to sell its Rogue CUV.
Which brands will Canadians see during the Super Bowl?
From beer to banks to video games, here are the advertisers that will have a presence during the big game.
Nissan aims for a superior sequel
The newest “Conquer All Conditions” spot brings back a familiar adversary for the 2017 Rogue.
Nissan brings new signage to the dealership
A new partnership aims to improve the customer experience and better leverage local insights.
Nissan doesn’t play it safe
A new platform for the automaker’s sedans begins with a spot for the Sentra that turns safety tech into a spy gadget.
