Articles Tagged ‘Notch Video’
The time is right for Amex Canada to market around travel again
The financial brand is supporting its new Aeroplan cards by tapping in to the fact that Canadians are beginning to plan big trips again.
Mia Pearson to retire from MSL and North Strategic
After 30 years in the industry, she is passing leadership to longtime business partner Justin Creally and a team of agency vets.
American Express makes big push to shop small
Why the brand quintupled its small biz support and is emphasizing how rewarding buying local can be.
Air Miles gets real with collectors
Actual Canadians make the cut in ads that talk up the loyalty program’s new and evolving opportunities for rewards.
American Express shows that rewards work for small businesses, too
The brand enlists three entrepreneurs, including Toronto Raptor Fred Vanvleet, to show the value of its Business Edge card.
Cadillac Fairview continues brand building with new signature
For “Meet You There,” the retail and shopping mall operator took cues from major consumer brands.
American Express’ new unified, global brand
The financial company brings together its U.S. and international strategies in a platform that reflects its changing business.
Cadillac Fairview’s ‘optimistic’ view of the future
With a digital spot promoting its sponsorship of the Olympics, the company launches its new “Brighter” brand platform.
American Express targets millennial life
The brand launches a new product for Uber-loving young professionals with different views on rewards.
MSLGroup acquires North Strategic
The PR agency and its content arm Notch Video now fall under holding co Publicis Groupe.
Tim Hortons takes good deeds national
The QSR is bringing its holiday campaign on the road.
Mark’s thanks dads who step up
The retailer is increasing its investment in more emotionally engaging ads, beginning with a new Father’s Day campaign.
Canadian Tire takes its tools on tour
The retailer takes its Maximum product line across the country to get it in the hands of professionals.
Check it out: When Secret Santa goes wrong
Air Miles helps out those less intuitive gift-givers.
Cadillac Fairview’s hiding hacks
The shopping centre company launches a digital campaign to help keep the surprise alive.
