Articles Tagged ‘Ocean Media’
Sonnet sticks to comparing the old with the new
This year’s edition of a hockey-centric campaign maintains focus on how the game and insurance industry have evolved.
Autotrader goes ad hoc
The site has named Co-op Advertising as its AOR, launching a new campaign focused on the human element of car-buying.
Marketers of the Year: Ian MacDonald puts AutoTrader’s digital foot forward
Using creativity and analytics, the director of marketing tackled sensitive PR issues, navigated a thorny path to online and built a rich customer review platform.
