Articles Tagged ‘Ogilvy’

Screen Shot 2020-07-10 at 10.43.28 AM

Dove steps up its stand against systemic racism

Capturing images from protests in a new campaign and expanding CSR efforts, the brand wants to show it is serious about getting it right.

Screen Shot 2020-06-02 at 12.25.42 PM

Ogilvy launches new consulting division

Led by managing director Kevin Sutherland, the offering will focus on using behavioural science to help guide transformation.

Amanda_Strategy Magazine

Dove shows the ‘beautiful’ courage of frontline workers

A new campaign from the Unilever brand features faces marked by masks and PPE as part of a broader support program.

RIGHT_TO_PLAY_BRAND_DESIGN-1

Creative Report Card 2020: Articulating brand purpose

Top planner Tom Kenny and designer Mike Nugent share the blueprint behind Right to Play’s strategic transformation.

fizz

Fizz continues to do things differently

The low-cost telco aims to show how its approach to its service offering can address consumer pain points in mobile.

jasminroy

Non-profit shows consent should be standard, not celebrated

Fondation Jasmin Roy Sophie Desmaris aims to show youth that they shouldn’t need praise to do the right thing.

Ogilvy Canada Leadership Team

Ogilvy hires Marie-Lise Campeau as chief client officer

The agency ends the year by making another addition to its leadership team.

edelmanshowreel

Check out the 2019 Agency of the Year showreels

This year’s shortlisted agencies debuted new services, gave credit where it was due and spoke some hard truths about the industry.

OgilvyCanadaCEOCSO

Ogilvy Canada names new chief strategy officer

Tom Kenny joins in a new executive-level leadership position at the agency.

cocacolaar

Tech in Action: Coca-Cola creates harmony with AR

Scanning a can triggers an interactive story related to the brand’s positioning of bringing people together.

_DSC3256

Who is in the running for Design Agency of the Year?

The final shortlist for 2019 covers the shops looking to be awarded for their visual work.

_DSC2958

Here are the (big and small) Agency of the Year shortlists

Today’s shortlists cover the show’s newest category and the one that started it all.

Hellmann's-FoodRescue

Cannes 2019: Two Media Lion wins for Canada

FCB/Six and Initiative win Silver for “Go Back to Africa,” while Ogilvy and Mindshare get Bronze for Hellmann’s “Real Food Rescue.”

190618_CANNES_generalviews_RB_018

Cannes 2019: Canadian agencies earn 11 shortlist spots in Film

Brand Experience, E-Commerce, Radio and Mobile categories also saw several repeat campaigns add to their growing nomination tally.

Cannes 13

Cannes 2019: Canadian agencies earn 35 more nods across five shortlists

BBDO, Bensimon Byrne and Cossette are among the (many) agencies that earned shots at Film Craft, Design, Print, Health and Pharma Lions.