Articles Tagged ‘PetSmart’

Retail, shopping, consumers

Brands struggling to stand out should focus on emotion

Forrester suggests a better understanding of how brands make customers feel could help stagnant experiences.

Petsmart

PetSmart launches new loyalty program

The pet retailer partnered with Aimia on a program aimed at delivering personalized customer experiences.

Rasquette

A new, health-conscious pet food hits the shelves

American premium brand Nulo has come north, hoping to disrupt a “complacent” category.

PetSmart Secret Life of Pets.Max In-store

PetSmart brings The Secret Life of Pets to stores

Before the film’s debut, the retailer is hoping to connect with consumers with a massive in-store takeover.