Articles Tagged ‘Philadelphia’

Linda Kash_1

Kraft Heinz is looking for the next Philly angel

The cream cheese brand is updating a well-loved campaign to maintain market position in an increasingly competitive category.

Radler

Insights For The Week: Taking the radler mainstream

A perfect beer for brunch and other insights marketers can use.

Philly

Philadelphia highlights the positive

The Kraft Heinz brand’s new campaign from AOR Leo Burnett aims to build equity with more emotion.

matta

Krafting icons

We’re rolling out our Marketers of the Year this week. Next up: Tony Matta dives into Canadians’ deep connections with some of the country’s most loved brands.

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Weekend reading: JWT’s nod to the past, eyes to the future

On the eve of two major anniversaries, the agency looks ahead to a new strategic direction.

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Maynards and The Hive win big at the PROMO! Awards

The agency picked up Best in Show and four Gold awards, while Leo Burnett was another big winner for work with Ikea and Raising the Roof.