Articles Tagged ‘Rachel MacQueen’
Air Miles gets close with Tessa Virtue
The loyalty program hopes to remind customers of the tangible benefits of being a member in phase two of a campaign.
How Air Miles plans to win loyalty
The LoyaltyOne company joins other players that have expanded or formed new programs in recent months.
Check it out: When Secret Santa goes wrong
Air Miles helps out those less intuitive gift-givers.
Air Miles finds its muse
By partnering with Live Nation on Stage Pass, the rewards program will offer music-based incentives to attract younger members.
